Sistema Estatal de Radio y Television (SERTV)

State Media Monitor · Panama
Sistema Estatal de Radio y Televisión (SERTV)
Panama’s state broadcaster
State-Controlled (SC)
Typology
State-Controlled (SC), unchanged across all SMM cycles; a government-aligned state broadcaster, not an independent public-service one
Core assets
State TV (SERTV) + SERTV Deportes (sports, launched 2025 on Tigo); three radios: Nacional FM, Crisol FM, Radio Nacional AM 840; web/YouTube/social
Governance
Est. by Law No. 58 of 2005; board (Consejo Directivo) chaired by the Minister of Culture; composed of ministers, officials & political appointees
Leadership
Director Dustin Guerra, nominated by President-elect Mulino and ratified by the Assembly (July 2024), still in post 2026; deputy Sara Moreno
Why SC
No firewall between government and newsroom; executive appointed by the Executive & ratified by the legislature; no binding editorial-independence guarantee
Funding
Mainly state budget; ~B/.18-19m assigned for 2026 (down from request); ~300 staff; balboa pegged 1:1 to US$
Editorial
Favourable coverage of officials/government projects; promotes ministerial content; internal code of ethics only, no external enforcement
Typology trajectory · 2022–2026
SERTV
State-Controlled across every cycle
2022
SC
2023
SC
2024
SC
2025
SC
2026
SC
Panama’s state broadcaster, SC in every cycle. Unlike the captured systems elsewhere in the region, SERTV operates in a comparatively pluralistic media environment, but it is not an independent public-service broadcaster: its board is chaired by the Minister of Culture and composed of government officials, its director is appointed by the Executive and ratified by the legislature, and it has no binding guarantee of editorial independence. Its coverage favours the government of the day, keeping it State-Controlled rather than independently managed.

The Sistema Estatal de Radio y Televisión (SERTV) is Panama’s state public broadcaster, operating the SERTV television service, the SERTV Deportes sports channel, and public radio services including Nacional FM, Crisol FM and Radio Nacional AM. Its television schedule combines news, sports (including baseball and other national competitions), cultural, educational and public-affairs programming, national-heritage documentaries and live coverage of public forums and official events; on radio it runs Nacional FM, focused on news and public affairs, and Crisol FM, which presents itself as an educational and cultural station oriented toward knowledge and Panamanian identity.


Media assets

Television: SERTV, the state television channel, carrying news, sports, cultural, educational and public-affairs programming, national-heritage documentaries and live coverage of official forums and summits; and SERTV Deportes, a sports channel launched in January 2025 on the Tigo platform, focused on Panamanian and international sport, including baseball, football and national competitions.

Radio: three services, Nacional FM (news and public affairs), Crisol FM, which presents itself as an educational and cultural station oriented toward building knowledge and strengthening Panamanian identity, and Radio Nacional AM (840 AM), which continues to appear in SERTV’s transmission references. Nacional FM and Crisol FM broadcast on multiple regional frequencies across the country. SERTV also distributes content through its website, YouTube and social-media platforms.


Ownership and governance

SERTV was established by Law No. 58 of 2005 as a public-law entity with its own legal personality, assets and autonomy in its internal regime, and the law states that it should operate according to principles of independence, impartiality, pluralism, transparency, inclusion and respect for human dignity. In practice, its governance structure remains state-dominated. The current board (Consejo Directivo) is chaired by the Minister of Culture and includes the Director General of State Communication, the Rector of the University of Panama, the Minister of Government, the presidents of two National Assembly commissions and the Comptroller General. Day-to-day operations are run by a three-person executive comprising a general director and two deputy directors responsible for television and radio.

The leadership is a government appointment ratified by the legislature. In June 2024, President-elect José Raúl Mulino nominated the journalist Dustin Guerra, a veteran of print, radio and television with a long career including editorial roles at La Prensa and Panamá América, as SERTV’s general director, alongside Sara Moreno as deputy general director; they were ratified by the National Assembly’s Credentials Committee in July 2024, and Guerra remains in the post in 2026. Under the law, the director general and deputy directors are appointed by the Executive and ratified by the National Assembly. This structure, in which the executive is chosen by the incoming president and ratified by the legislature, and the board is composed of government officials and political appointees, is the core of the SC classification: the public-service language of Law No. 58 is not backed by an arm’s-length governance structure insulated from the government of the day.

That control is not offset by any external safeguard for the newsroom. SMM found no legally binding statute or external oversight mechanism guaranteeing SERTV’s editorial independence. SERTV maintains an internal code of ethics and performance guidelines for staff, but these are internal instruments with no external enforcement, and there is no firewall between the government and news decisions.

Panama’s wider media environment is markedly more open than that of most countries mapped in the region, which makes SERTV’s position notable rather than typical: the main pressures on Panamanian journalism, according to press-freedom monitors, are frequent defamation suits and financial penalties, and the government’s use of state advertising to influence coverage, rather than the outright capture seen elsewhere in the region. Within that comparatively pluralistic landscape, SERTV nonetheless functions as a government-aligned state broadcaster rather than an independent public-service one.


Source of funding and budget

SERTV is funded primarily through state budget allocations, and is legally permitted to accept donations and provide services for a fee. Its public funding has fluctuated: the broadcaster received around 19.4 million balboas in 2020 (the balboa is pegged one-to-one to the US dollar), with the 2023 budget reduced to about 13.43 million balboas amid a wider tightening of public spending.

For 2026, SERTV said the Ministry of Economy and Finance assigned it about 18.1 million balboas, a reduction of roughly 15 per cent from the amount it had requested; La Prensa reported SERTV would receive about 19.1 million balboas for operating costs in 2026, compared with about 18.2 million in 2025, against a recommended total of around 20.5 million. The broadcaster reported some 300 fixed positions at the 2026 budget hearing. During that hearing in September 2025, SERTV also faced questioning over an Anticorruption Prosecutor’s Office investigation, opened after a citizen complaint to the transparency authority (ANTAI) concerning payments and overtime for a staff member. This is an administrative and financial-oversight matter rather than a question of editorial independence, and it illustrates the external scrutiny that applies to the state broadcaster’s spending even as no comparable safeguard protects its editorial line.


Editorial independence

SERTV’s editorial content tends to reflect the views and priorities of the ruling administration. Its legal mandate links it to the government’s cultural and educational policy, and an informal content analysis conducted for State Media Monitor found that it continues to feature favourable coverage of government officials, with programmes spotlighting government projects in areas such as education, infrastructure and youth policy, while its website and social-media channels promote official press releases and ministerial announcements with limited critical perspective. Institutional agreements in which SERTV undertakes to broadcast content promoting the “mission and vision” of government bodies, such as its cooperation agreement with the Panama Maritime Authority, reinforce this alignment.

The absence of a binding editorial firewall means this alignment depends on the disposition of the government and management of the day rather than on any structural protection. SERTV is not subject to independent regulation of its content, and its pluralistic legal mandate is not backed by enforceable guarantees. This is the basis on which it is classified State-Controlled rather than as an independently managed public broadcaster.


AI and digital policy

SMM found no published editorial AI-governance policy for SERTV, and found no comprehensive AI law in force in Panama. As a state broadcaster, its use of digital and any AI tools follows its institutional and governmental communication objectives. SERTV distributes its television and radio output online and through social media, and publishes programming data through Panama’s open-data portal, reflecting a degree of administrative transparency that is not matched by editorial independence.


Classification rationale

SERTV is classified State-Controlled because its governance is dominated by the government, its executive is a presidential appointment, its statutory mandate ties it to promoting state policy, and it operates with no binding guarantee of editorial independence or external content oversight. Its favourable coverage of the administration and its institutional promotion of government bodies confirm the alignment in practice. Its classification is unchanged for 2026.

June 2026

Citation (cite the article/profile as part of):
Dragomir, M. (2025). State Media Monitor Global Dataset 2025. Media and Journalism Research Center (MJRC). Zenodo. https://doi.org/10.5281/zenodo.17219015

This article/profile is part of the State Media Monitor Global Dataset 2025, a continuously updated dataset published by the Media and Journalism Research Center (MJRC).